Sling TV, Website
Redesigning the Sling TV website and checkout
VISUAL DESIGN
WEB DESIGN
Overview
As Senior Product Designer at Sling TV, I spearheaded the redesign of sling.com to drive user acquisition, boost retention, and showcase Sling’s Blue and Gold subscriptions, as well as new features like Local Channels and International content.
Accomplishments
Collaborating with a team of over ten designers and engineers, I contributed to the successful launch of sling.com after a year of focused effort. The redesign resulted in a 20% increase in both user growth and retention, demonstrating a measurable impact on Sling TV’s audience engagement and business goals.
